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Marketer continues its international growth with the acquisition of the Dutch proptech company Moving Digital

October 11, 2023
  • Press Releases
  • Expansion

Marketer is thrilled to share the news of its acquisition of the Dutch proptech company, Moving Digital, further solidifying its international presence.

Photo, from the left: Ludvig Kraft, CSO Marketer; Lex Groenewegen, CEO Moving Digital; Kaisa Eidet, COO Marketer.

We have successfully completed the acquisition of the well-established Dutch proptech company, Moving Digital. They specialize in digital marketing solutions for the existing homes market, offering services such as lead generation, campaign automation, performance and analytics, and sustainability reports. With a customer base of over 1000 real estate agencies in the Netherlands, this acquisition marks a significant expansion of Marketer's portfolio.

Moving Digital has established itself as a leading provider in the Netherlands, holding an impressive market share of 50%. This makes them a perfect match for Marketer's strategic goals of international growth and further strengthening both digital solutions for the real estate market.

- We are excited to welcome Moving Digital to the Marketer family. This acquisition aligns with our objective of enhancing our international presence and improving our solutions for the real estate industry, says Amir Folkestad Habhab, CEO of Marketer.

This strategic acquisition provides Marketer with the opportunity to leverage Moving Digital's technological expertise to expand both nationally and internationally. Simultaneously, the acquisition opens the door to extending their services to the Dutch new homes market, underscoring their commitment to further growth and success.

We look forward to being a part of Marketer! This partnership opens up exciting possibilities where our customers will benefit from the combined expertise and innovative solutions from both companies. Together, we will set new standards for digital marketing in the real estate industry, says Lex Groenewegen, CEO of Moving Digital.

The acquisition of Moving Digital enhances Marketer’s aim of providing automated services and one-click marketing and sales tools for the real estate industry.

Want to know more about Moving Digital - visit their website here.

Read the press release in Estate here [Norwegian only].

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